Aerial view of a water treatment facility at sunset
The WWETT Show Exhibitor ROI Calculator

Calculate Your Return On Investment.

Model your booth's revenue in seconds. Enter a handful of assumptions, and The WWETT Show ROI Calculator projects your leads, orders, and sales opportunity.

Run My Numbers →Set SMART Goals
56
Countries represented
15,000+
Industry professionals
84%
Attendees With A Purchasing Role
The WWETT Show Exhibitor ROI Calculator

Enter Your Assumptions.
Watch The Revenue Add Up.

All inputs update the projections instantly. Start with the defaults, then tune to your team's reality.

A

Your Inputs

Fixed for the show

5

Rule of thumb: 1 staffer per 50 sq ft of booth

3

3 = conservative · 4 = moderate · 5–6 = aggressive

25%

Industry benchmark: 20–30%

20%

% of leads that convert within 6 months

$

Your typical contract or order size

B

Your Projection

Total interaction capacity240
Number of leads captured60
Projected sales orders12
Estimated sales opportunity
$120,000

Based on 60 leads × 20% close × $10,000.

This estimate models potential sales opportunity at The WWETT Show and does not guarantee revenue.

Reserve Your Booth →
Define before you arrive

Your SMART Goals.

Great booths don't happen by accident. Set a SMART goal for every reason you're exhibiting — specific, measurable, owned.

4 goal frameworks
01Marketing Manager

Generate qualified leads

"By close of day 3 we will capture 40 qualified leads."

Measured by# leads with qualifying questions answered
02Sales Director

Strengthen existing accounts

"We will hold scheduled meetings with our top 15 accounts."

Measured by# scheduled meetings completed
03Product Manager

Launch new product

"200+ qualified professionals will see the product demo."

Measured by# demos + press coverage
04Commercial Director

Find distribution partners

"Identify 3 new regional distributor prospects."

Measured by# distributor conversations + follow-ups